Das Racist is relevant obviously if they're selling out shows across the country. Their album last year was on several end-of-the-year lists, including Rolling Stone & Spin. How does that not make you relevant? A critically acclaimed album by tons of publications seems like a pretty nice deal. Just because you don't like them and they aren't widely popular doesn't mean they're irrelevant. Damn.Black Jerry Maguire said:
"Those hipsters" may have minimal effect in mainstream hip hop. You're right, they haven't blown up someone like J. Cole or Wale, or anything. But that isn't their point obviously. They want to cover more obscure, underground records. & if you honestly don't think Pitchfork didn't help Odd Future's popularity, then oh well. There's a reason Odd Future's main demographic is white, ya know?
There's a huge audience for "hipster rap": SpaceGhostPurpp, swag rap, etc. Pitchfork gets millions of views every day and is one of the most viewed music websites today. Are you really trying to says that the millions of people that follow that site daily and check out everything they post makes them irrelevant? I'd say that's a pretty big market.