Idk if this is exactly helpful, but I’ve discovered that dropping multiple small projects is more beneficial than dropping one big project. Hype is carried for longer, not one drop and done, each song gets more recognition, etc. Albums are dead for underground artists, people don’t have the attention spans for it. Stick with 4-6 song EP’s every few months instead of 15 song albums every year.KeemDeLaSoul said:Paid promotions on IG/FB seem to be really affordable and effective. What are some other strategies you’ve used both off and online.
Do you have a marketing budget?