Best or Worst Marketing Ever

On the one hand, Ye has made people over stoked for the album. He has let us hear almost half and it has made people incredibly excited for it. On the other hand I personally feel almost gipped that I'm paying for six songs. (I have listened to the LITW leak but not AOTL). And another side complaint, NO CHAIN HEAVY! NO MOMMA'S BOYFRIEND! But I digress. Good or goof marketing from the Louis Vuitton Don?